On a mission to inspire people to lead healthier lives
and reach their optimal health.
“BodyK exists because we are passionate about caring for people. We want to help create a future filled with better health based on prevention, knowledge, and the use of advanced technology. We want to help people realize that small changes in their lifestyle can make a tremendous difference in the health of their bodies and minds, which will be reflected in happier, more fulfilling lives.
At BodyK we strive to make a difference in people’s lives through the continuous search for innovation and available resources. We embrace diversity and believe that everyone has the right to access state-of-the-art technology and premium products, along with the opportunity to enjoy a healthier, more fulfilling life using accessible and affordable tools. At BodyK we work with passion and enjoy the process.”
Mari Martínez
About Us
BodyK was established in 2019 after more than 15 years of research by CEO and Founder Mari Martínez, and the BodyK founding team. Since then, BodyK has been in R&D, perfecting our system, evolving our marketing strategies, and creating our branding. After a personal health crisis, she changed paths to a transformative way of living. During her journey to better herself, Mari understood the importance of lifestyle management and prevention, as well as the power of knowing and being proactive about her physical and mental health. She wanted to replicate the success she had in her healing process and thus created BodyK as a way to provide others with the technology, products and tools that would heal them from the inside out.
Her goal, and BodyK’s goal, is to spread knowledge about how important active prevention can be for individuals and their greater community. At BodyK, we wholly believe in the power of preventative testing, technology, and education. Mari knows that what truly drives businesses to success is the passion we infuse in them and how well we connect with people: our main purpose.
We have been working with a team of specialists and scientists for the last 10 years, perfecting our state-of-the-art digital BodyK Wellness Management System. With our platform, we have performed over 30,000 screenings in Europe, Asia, and Africa, obtaining great success in both improving the life and health of our clients, as well as for our business growth.
BodyK’s formal launch in the US is expected by September of 2023.
Our Purpose
To help people create a healthier future by providing tailored lifestyle management and raising awareness.
Vision
To bring health transformation around the world, through awareness and prevention, changing one life at a time.
Mission
To inspire people to lead healthier lives, prevent illnesses, and reach optimal health through cutting-edge technologies, preventive tools and better lifestyle choices.
Our Values
Accountability. Integrity. Teamwork. Passion. Innovation. Development. Diversity. Impact.
Executive Team
Mari Martinez
Founder and CEO
Mari Martinez
Founder and CEO
Mari Martinez is the CEO of BODYK, a firm that helps people understand their health through advanced, non-invasive technology; raises awareness on prevention; embraces diversity; and believes in providing everyone the right access to technology and tools for a better life.
In 2020, Mari rapidly pivoted to create solutions for the community amidst the Covid-19 pandemic. BODYK Wellness & Health was founded to provide impeccable, fast, and convenient Covid-19 testing through concierge and drive-thru services. Due to its impactful presence in the South Florida community, BODYK was awarded the Keys of Miami-Dade County by Mayor Carlos Giménez. Some notable accomplishments include a national contract with LATAM Airlines; partnering with TV/movie production companies; servicing well-known artists and athletes; testing 4,000 staff and talent for the movie “Father of the Bride 3" filmed in Miami; and providing daily service to mid and large corporations, schools, and restaurants in South Florida.
Mari is the VP and a member of the Board of Directors of ALGON CORP MX, an international import-export broker established in Mexico. Mari played an instrumental role for the company’s development and success with clear results: 800% revenue growth in the first four years of her tenure with the addition of 25 multinational clients, such as: PepsiCo, Coca-Cola, Nestle, Bimbo, Mondelez, Bayer, Pfizer, Glaxo, Del Monte, and Cargill.
As part of her entrepreneurial path, Mari was the main designer and creator of large-scale events and decor in the US and abroad for 15 years. Some noted accomplishments include the “Maravillas del Mundo en Arena”, a 5-month exhibition of 122 giant sand replicas constructed by 46 international sand sculptors led by Eppo Vogel in Colombia (Mr Vogel has a Guinness world record).
Mari holds a degree in Marketing and Commerce with further education in Business Administration and Management. She is fluent in Spanish and English, currently learning Italian.
Elena Malmefeldt
VP of Wellness & Preventive Medicine
Elena Malmefeldt
VP of Wellness & Preventive Medicine
Elena’s personal experience proves that knowledge and changing your lifestyle can prevent and, in some cases, reverse degenerative diseases. Her personal success overcoming cancer at an early age has served as inspiration to many, but also was the main precursor to her shift to the successful business she later developed in wellness and prevention.
Due to her extensive work in wellness and advances in technology, Elena was selected as a Professional in Integrative Medicine by the Swedish government, as well as a Professional for New Innovations to be included in the medical system by the Swedish Health Council. She is a part of the European Lifestyle Medicine Organization (ELMO) and was invited to the Karolinska Institute to present wellness technology at the Health Innovation Summit.
Amongst all her international corporate work, her most relevant is the development of the wellness concept at Six Senses Spa Worldwide. She has overseeing and created the concept; heading the implementation in Europe, Asia and Africa; and providing training on the use of the technology to practitioners of all branches with continuous education throughout the years. Because of her essential involvement in the development of this concept at Six Senses Spas, Elena Malmefeldt is part of their advisory board, along with Dr. Memet Oz, Dr. Steven Gundry, Dr. Michael Breus, Dr. Claudia Aguirre, and Patrick Wahlberg, all internationally recognized medical doctors and practitioners who have used and supported the Wellness Screening technology as a prevention tool for better health.
Elena has executed more than 30,000 screenings worldwide in both: B2C and B2B. She is a worldwide educator in Screenings and Lifestyle Management, providing yearly lectures on various related subjects in several countries, most recently working with Biohacking Technologies. Elena Malmefeldt has been an integral member of BODYK for the past four years and has become BODYK's VP of Wellness and Preventive Medicine. Her main goal at BodyK is to take her international success with Wellness Screening Technology and replicate it in the US and LATAM.
Elena is a specialist in Screening Technologies with studies in Nutrition, Physiology, and Lifestyle Medicine. She holds a degree in Environmental Studies & Sustainability in Sweden.
Dan Volker
VP of Business Development, Technology & Research
Dan Volker
VP of Business Development, Technology & Research
Dan was also responsible of creating a state-of-the-art media buying department for the fledgling Calandra, Zimmerman, and Howard Ad Firm, which would later evolve into Zimmerman partners. He created the Media Research and Media Buying Departments of Zimmerman Advertising, and helped to launch their Ad Agency, which, today, bills nearly one billion dollars per year.
Dan graduated in Biology and Sociology from the University of South Florida.
Dan believes that teamwork is essential for a company to achieve great success. One of Dan’s most important traits in business is that he has always seen "tipping points" long before others do, and this has enabled many of his major accomplishments to date related to technology, marketing, health, and wellness. His great conviction is fueled by the difference BodyK will make in our communities, as well as his enormous desire and focus to take the company to the next level, which makes him more committed to bringing his broad experience to BodyK.
Perry Trach
VP of Sales
Perry Trach
VP of Sales
One of the unique benefits of being the world’s largest System Integrator is your exposure to a broad breadth of disruptive technologies such as BPO, AI, ML, IOT, Big Data, and cloud-based solutions. While at First Data Corp. has a large managed Interactive Voice Response platform (IVR) that was typically used to support their installed base. During his tenure, Perry was chartered to extend their solution to other Fortune 500 companies outside their ecosystem.
Perry Trach has extensive experience in startups to Fortune 500 firms across an array of technical pillars, including: software and hardware, data security, data center, cloud computing, and managed services offerings. Perry combines years of both business and technical expertise for the development of business solutions. He graduated in Business Administration and Law from Barry University, Florida and holds an MBA in Finance from Loyola University of Chicago.
Perry Trach is the VP of Sales for BodyK to where he is bringing his vast experience in Sales, Business Development and Technology.
Vivian Marti
VP of Finance
Vivian Marti
VP of Finance
She holds a bachelor’s degree in Business Administration from UNIMET, Caracas, Venezuela, as well as special studies and training in Business Management Best Practices, Leadership and Organizational Development. During her tenure career at worldwide Smurfit Kappa Group she held management functions in auditing, treasury and had the role of corporate controller who was responsible for following adequate accounting practices and implementing all internal procedures in this multi-million dollar business of the paper and packaging segment.
As an entrepreneur and independent consultant, she co-founded both Martí & Martí Asesores (Venezuela) and Bleu Stone (USA) and strives to provide integral solutions to important clients. Such work includes providing industrial inventory control with auditors to companies such as PepsiCo and Plumrose. In 2015 she became a partner of FinMark Consulting (Miami, FL), and a Board Member and Senior Consultant of Beyond Consulting International, BodyK / Bodywell Wellness & Health by leading those companies’ general controlling services and supporting them with their financial requirements to obtain business growth.
Executive Director, Board member and Senior Consultant, Beyond Consulting International; Founder and CEO, Bleu Stone and Martí & Martí Asesores, Controller for BodyK / Bodywell Wellness & Health.
Board of Advisors
Dr. Albert Maarek
Technology Advisor - LD Technology
Dr. Albert Maarek
Technology Advisor - LD Technology
Throughout the course of his career, Dr. Maarek has honed his expertise in the creation of medical devices for the purposes of treating issues related to vascular function and the autonomic nervous system. Likewise, he has obtained three patents based on the cardio-metabolic score, detection of insulin resistance, and a new method to assess sudomotor function. An expert in his field, he holds a Doctor of Medicine from Paris Diderot University, which is also known as Paris 7, which he earned in 1976. He sponsored 12 clinical studies in the USA (University of Miami) and India and published 3 peer reviews in international journals.
Though his career has been filled with highlights, Dr. Maarek is most proud to have developed medical devices that help physicians detect issues at an early stage, which in turn saves patients. In the coming years, he aims to experience the continued growth and success of his career. Ultimately, Dr. Maarek intends to adapt to the ever-changing medical landscape, continuously improve himself and his products, and remain passionate about what he does.
Dr. Gundu Rao
Scientific & Prevention Advisor
Dr. Gundu Rao
Scientific & Prevention Advisor
Emeritus Professor, Laboratory Medicine and Pathology, Lillehei Heart Institute, Institute of Engineering Medicine, University of Minnesota. Honorary Professor, Rajiv Gandhi University of Health Sciences, Bangalore. Three decades of research experience in the field of Thrombosis and Hemostasis. Founder CEO of SASAT (www.sasat.org), Aayusmart (www.aayusmat.com), Global Alliance for Traditional Health Systems (GATHS), Mind-Body Spirit Society of India (MBSSI). Director, Indus Biomedical Associates, Adhwaya Health Tech, and Health Reach. Scientific Adviser: North American Thrombosis Forum, USA and International Union of Angiology, France, Senior Editor J. Clinical and Applied Thrombosis Hemostasis, USA, Journal of Preventive Cardiology, Journal of Clinical and Preventive Cardiology.
Goals include; drug discovery and drug development, development and marketing of medical devices for cardiovascular applications. Development of smart card supported, web-enabled patient monitoring, physician consulting and drug dispensing platform for primary health care (PHCs) centers and primary health units (PHUs). Development of lab-on-a-chip assays for biomarkers. Development of a screening platform for Immune-modulators using Traditional Medicines, Development of Translational Platform for Biotechnology, Bioengineering, and Biomedical Sciences. Specialties: Thrombosis Research; primary and secondary prevention of obesity, hypertension, metabolic syndrome, type-2 diabetes, heart disease and stroke
Life-Changing Experiences
The whole experience was incredibly worthwhile!. Since the moment I sat down to take my test, my consultant was very kind, knowledgeable and professional, explaining to me what the biomarkers shown. Going over my report, I was excited that there are simple changes I can make in my daily routine that can vastly improve my physical and mental health. I’ve already scheduled my follow up test in 3 months to monitor my improvements.
The screening showed many amazing insights, some things I had a feeling about before, and a number of new issues I will be working on going forward. An overweight person has a Scale they can stand on daily or weekly, to see if their diet is working. A person desiring to be in good health and wellness, using supplements, good nutrition, exercise and more, needs a “scale” of sorts for this….. and that is what the BodyK system is…And of course, I am looking to improve my readings on this “scale” next month 😊